Product-Market Fit Feedback Scorer

Understanding Product-Market Fit (PMF)

Product-Market Fit represents the degree to which a product satisfies strong market demand. Coined by venture capitalist Marc Andreessen, PMF is the critical milestone that separates struggling startups from those ready to scale. It's the point where customers are pulling your product from you, rather than you pushing it to them.

How is PMF Measured?

The most widely recognized PMF measurement is the Sean Ellis Test:

"How would you feel if you could no longer use this product?"
If 40% or more answer "very disappointed," you likely have PMF.

Our PMF calculator above incorporates the Sean Ellis Test alongside other critical metrics including retention rates, growth indicators, and economic viability to provide a comprehensive 0-100 PMF score.

Why is PMF Critical?

• Scaling Readiness: PMF indicates when it's safe to invest heavily in sales and marketing without wasting resources.
• Investment Attraction: Investors look for strong PMF signals before committing significant capital to growth-stage companies.
• Resource Allocation: Understanding your PMF helps prioritize product development, customer acquisition, and market expansion efforts.
• Risk Mitigation: Companies that scale before achieving PMF often experience high churn, unsustainable unit economics, and eventual failure.

Key PMF Indicators

PMF by Industry Benchmarks

Use our comprehensive PMF assessment tool above to measure your current position and receive actionable recommendations for improvement. The calculator provides industry-specific benchmarks and a detailed action plan to help you achieve and maintain strong product-market fit.